How to Start a Profitable Blog Course
DAY THREE · Pages and navigation
Hey, welcome back! Yesterday you started making your blog look like yours. Today we’re giving it a little heart: the pages that help a new reader think, “Oh, she gets me. I want to stick around.”
You do not need to sound like a big company. Your About page can sound like you. Think of it as welcoming someone into your home and showing them where to find what they came for. If you haven’t set up your site, start with Day One. There is no deadline to finish.
Write your essential pages
About: Introduce yourself, explain who you help, and tell readers what they can find here. Share relevant experience honestly. You don’t need to publish private details to build trust.
Try this starting point: “I’m [name]. I created [blog] to help [reader] with [specific problem]. Here you’ll find [types of posts]. Start with [helpful article].” Replace every bracket with your own words.
Contact: Add a working business email address or contact form. Explain the types of questions or collaborations you welcome. Test the form from a separate email address and make sure the message reaches you.
Privacy: Describe what your site actually collects and how it is used—for example, contact forms, email signups, analytics, advertising, and payment services. WordPress has a starting tool under Settings → Privacy, but its suggested text needs review and customization. A template or AI draft is not a guarantee of compliance. Get qualified advice for your circumstances when needed.
WordPress privacy-page guidance. Add any other policies your activities require, including clear purchase and delivery terms if you sell products.
Create the pages in WordPress
Open Pages → Add New.
Enter a clear title and your draft text.
Preview the page. Save a draft while you’re working; publish when it is ready for visitors.
Repeat for your About, Contact, and Privacy pages.
Choose a few useful categories
Categories group related posts. Start with two to five topics your intended reader would understand—for example, “Quick dinners,” “Lunch ideas,” and “Budget shopping.” Add them under Posts → Categories, then assign relevant categories when you write posts.
Build a simple menu
Block theme: Open Appearance → Editor and use its Navigation tools or the Navigation block in your header. Add links to the pages readers need and save your changes.
Classic theme: Open Appearance → Menus, if your theme provides it. Create or select a menu, add the pages, choose the theme’s display location, and save. Your theme’s documentation explains its available menu locations.
See WordPress’s Site Editor guide if your screen differs from older tutorials. Keep the main menu short; policy links can go in the footer.
Your task for today
Open your site on a phone. Can a new reader find your About page, contact you, and return to your blog? Click each menu link and fix anything missing.
Next: write something useful
Day Four covers your first helpful post and realistic ways blogs can earn money.